Get the oars in the water and start rowing. Execution is the single biggest factor in achievement so the faster and better your execution.

+62 877-3352-0282 management@thespectrumid.com

O2O Campaign of Torabika x PUBG

Explode the awareness of consumer promo Torabika Cappuccino with PUBG

overview

What Our Target at This Project

Youngsters & First Jobbers

Torabika

Experiental Brand Activation & Community Management , Strategic Creative Communication , Visual Storytelling Static & Digital Creation

CASE STUDY

Challenge

Create excitement & strategy to win the market during the launch product.

Solution

Create an O2O campaign by utilizing our brand ambassador “Boy William” to create signature programs on his YouTube channel.

Result

Achieve 60% redemption of the product skin barista on sachet